Privacy Policy

This site, and, property of Daily Fairy Tales Ltd.- © 2014 – 2021, complies with the following Privacy Policy. All Rights Reserved. “BEATRICE AND THE LONDON BUS”, books (Volume. 1-2-3) property of Francesca Lombardo © 2012- 2021. and related content promotional stills and artwork and all elements are ™ and © Daily Fairy Tales Ltd. and © Francesca Lombardo. and .com is not liable for inaccuracies, errors, or omissions found herein. Comments and inquiries should be sent to info(at) Use of personal information Please be aware that the personal information you provide to Beatrice and the London bus website will be treated exclusively for registration purposes, to enable you to use our website.

When you register on this Website, we will ask you to input and will collect personal details from you such as your name, e-mail address, billing address, telephone number. We may also collect, and our third-party providers may collect, information about where you are on the internet (e.g. the URL you came from, IP address, domain types like and .com), your browser type, the country and telephone area code where your computer is located, the pages of our Website that were viewed during your visit, any advertisements you may have clicked on, and any search terms that you entered on our Website.


We use your information for the following purposes: maintaining your registration; processing your order and share necessary information with the respective designer or courier company; for statistical purposes to improve this Website and its services to you; To serve website content to you; to administer this Website; if you consent, to notify you of products or special offers that may be of interest to you; if you consent, to send you information by post or email. We may also use your personal information for our internal marketing and demographic studies, together with non-personal data to monitor customer patterns so we can consistently improve our site design to better meet our visitors’ needs.

From time to time Beatrice and the London Bus may employ third party business partners to collect personal information on Beatrice and the London Bus’s behalf. In such cases, these third parties will be subject to confidentiality agreements and instructed by Beatrice and the London Bus to comply fully with the Beatrice and the London Bus Privacy Policy. We will not release your personal details. However you should be aware that if we are requested by the police or any other regulatory or government authority investigating suspected illegal activities to provide your personal details and/or user information, we are entitled do so.

Transfer of your personal information and consequences of refusal. The transfer of your personal details is necessary to register to the website and to be able to access the services related to this. The non-transfer of your personal information will result in an unsuccessful registration. Proprietor and responsible of the information The proprietor and responsible party of the processing of personal data is Daily Fairy Tales Ltd based in International House, 24 Holborn Viaduct Holborn Viaduct, City of London, London England, EC1A 2BN.

Third-Party Links

Links For convenience, Daily Fairy Tales Ltd may provide links to other websites that are managed by independent third parties. The aforementioned privacy policy applies exclusively to the information gained through this website. Daily Fairy Tales ltd cannot be held responsible for the privacy policies of other websites that Beatrice and the London Bus may be linked to. We suggest you read the privacy policy of other websites you may visit. For any information relative to the technical management of this website, you may write to Rights of the interested party Pursuant to art. 7 of the Privacy Code, the interested party has the right to obtain confirmation of the existence of any data concerning him/her, to know its origin and content, to verify its accuracy, to request its integration, updating or correction at any time. He/she also has the right to request cancellation, transformation into an anonymous form or blocking of data processed in violation of the law, as well as to oppose the processing of data concerning him for legitimate reasons. Any related requests must be addressed to:

What about cookies? A cookie is a piece of information that is stored on your computer’s hard drive by your web browser which tracks your movements within websites. Our site uses cookies to keep track of how often you visit our site, the contents of your shopping cart, previous purchases and to deliver content specific to your interests. Most browsers are automatically set to accept cookies but usually, you can alter the settings of your browser to prevent automatic acceptance. If you choose not to receive cookies, you may still use most of the features of our website, including the ability to purchase items. For more information on cookies and how to disable them, you can consult the information provided by the Interactive Advertising Bureau at How to contact us We will be more than pleased to answer any questions you may have on our privacy policy. If you should need to get in touch, please write to

SCOPE OF USAGE: Daily Fairy Tales Ltd. collects no personally identifying information about individuals except when specifically and knowingly provided by such individuals. That information will only be collected by Daily Fairy Tales Ltd during (i) contests and sweepstakes, and (ii) online shopping (such information for items (i) and (ii) may be provided to third parties). At the time of all such solicitations, visitors and viewers will be advised that Daily Fairy Tales Ltd. may use any such information and/or materials on the site. In the event such information and/or materials is used online, no personally identifying information, other than name, city and country, will be disclosed on Daily Fairy Tales Ltd.. In addition, registration and information is collected in certain portions of the site in which visitors participate in interactive online activities (i.e., community postings, e-mail, voting, chat, games or bulletin boards)

COOKIES: In addition, we may place a “cookie” in the browser files of a visitor’s computer. Cookies allow us to track where you travel on our site and what you look at. Most Web browsers can be set to inform you when a cookie has been sent to you and provide you with an opportunity to refuse that cookie. Refusing a cookie will not interfere with your use of this site. Although it is possible some parts of the sites will not function properly if you do so. The cookie itself does not contain any personally identifying information, although it will enable us to relate a visitor’s use of our site to information that the visitor has specifically and knowingly provided to us.

ADDITIONAL USAGE, IF PERMITTED: A visitor’s personally identifying information may be used for editorial purposes and we may also use such information for marketing and promotional purposes

HOW TO DISCONTINUE USE OF INFORMATION: Individuals always have the ability to discontinue their information being used for such purposes by sending an e-mail request to us at You may review the information we have collected from your use of this Web site by e-mailing us at You may send us new or updated information.

NON LIABILITY FOR THIRD PARTIES: While we will seek to require third parties with whom we have agreements to follow appropriate privacy policies, we do not bear any responsibility for any actions or policies of third parties. Visitors should be aware that when they voluntarily disclose personal information (e.g. name, e-mail address) on the bulletin boards or in the chat areas, that information can be collected and used by others and may result in unsolicited messages from other posters or parties.

TERMS OF USE 1. Modifications: Daily Fairy Tales Ltd. may, in its sole discretion, amend this Agreement, at any time, by posting an amended Agreement on the Site. Such amended Agreement will become effective upon the posting of such Agreement on the Site. Continued use of the Site after such effective date constitutes acceptance of the amended Agreement. Daily Fairy Tales Ltd. reserves the right, for any reason and at any time, in its sole discretion, to modify, suspend, or terminate any portion of the Site without notice. 2. Registration: As used in this Agreement, the term “you” refers to both the individual user and the business that the user represents. In requesting a registration, or in any other communication with Daily Fairy Tales Ltd., you may not impersonate or misrepresent an affiliation with any other person or entity, nor may you attempt to communicate with Daily Fairy Tales Ltd. in an anonymous manner. Upon your completion of a registration application and acceptance of this Agreement, your registration application will be reviewed by Daily Fairy Tales Ltd.. Daily Fairy Tales Ltd. may, in its sole discretion, reject your application for any reason and/or terminate your access to the Site at any time for any reason. 3. Grant of License: Subject to the terms and conditions of this Agreement and any other rules or procedures established by Daily Fairy Tales Ltd. from time to time, Daily Fairy Tales Ltd. hereby grants to you a revocable, nonexclusive, nontransferable license, without the right to sublicense, to use this Site solely for internal business purposes. Except as expressly set forth herein, you may not modify, copy, distribute, transmit, reproduce, publish, license, transfer, sell, mirror, frame, or otherwise use any information or content obtained from or through the Site. You represent and warrant to Daily Fairy Tales Ltd. that you will not use this Site for any purpose that is unlawful or prohibited by this Agreement. You are responsible for providing, at your expense, all communications lines, hardware, software, services and other materials and technology necessary for you to access the Site. Daily Fairy Tales Ltd. shall have no responsibility for any failure of such items or any failure or limitation of the Internet or other computer hardware or software. 4. Warranty Disclaimer: Daily Fairy Tales Ltd. makes no representations or warranties about the site or the suitability, legality, or accuracy of the information, products, and services described or contained on the site, The site and all such information, products and services are provided “AS IS” without warranty of any kind, including all implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement. 5. Limitation of Liability: In no event shall Daily Fairy Tales Ltd. be liable for any indirect, punitive, incidental, special, or consequential damages arising out of or in any way connected with the use of this site or with the delay or inability to use this site, or any information, products, and services available on or through this site, including without limitation, loss of revenue or anticipated profits or lost business or lost sales, whether based in contract, tort (including negligence), strict liability or otherwise, even if Daily Fairy Tales Ltd. has been advised of the possibility of damages. Because some countries/jurisdictions do not allow the exclusion or limitation of liability for consequential or incidental damages, the above limitation may not apply. The total liability of Daily Fairy Tales Ltd. related to or arising from the use of this site, whether based in contract, tort (including negligence), strict liability, or otherwise, shall not exceed, in the aggregate, one hundred dollars, even if Daily Fairy Tales Ltd. has been advised of the possibility of such damage. These limitations shall apply notwithstanding any failure of the essential purpose of any limited remedy. 6. Indemnity: You hereby agree to defend and indemnify Daily Fairy Tales Ltd. and its respective affiliates, and all of their officers, directors, shareholders, legal representatives, employees, successors, assigns, and agents and hold them harmless from and against any and all claims, proceedings, damages, injuries, liabilities, losses, costs, and expenses (including reasonable attorneys’ fees and litigation expenses), relating to or arising from (i) your use of this Site, (ii) your breach of this Agreement, (iii) your dispute with another user of the Site, or (iv) any Asset posted on, or sold through, the Site. You shall not settle or otherwise dispose of any matter that is subject to indemnification by you without the prior written consent of Daily Fairy Tales Ltd. reserves the right to assume the exclusive defence and control of any matter subject to indemnification by you. 7. Events Beyond The Control of Daily Fairy Tales Ltd.: Daily Fairy Tales Ltd. will not be liable for any loss resulting from a cause over which it does not have direct control, including, but not limited to, failure of electronic or mechanical equipment or communication lines, telephone or other interconnect problems, computer viruses, unauthorized access, theft, operator errors, severe weather, earthquakes, or natural disasters, strikes or other labour problems, wars, or governmental restrictions. 8. Governing Law: This Agreement is governed by the laws of England and Wales, without regard to any provision that would make the laws of another jurisdiction applicable. You consent to the exclusive jurisdiction and venue of the courts sitting in England and Wales with respect to any disputes to which Daily Fairy Tales Ltd. is a party that may arise in relation to the Site or the information and products available on or through Site

8. Reservation of Rights: Except as expressly set forth in this Agreement, Daily Fairy Tales Ltd. grants no rights whatsoever to you or any user of the Site in the patent(s), copyright(s), trademarks, trade names, service marks, trade secrets or other intellectual property rights of Daily Fairy Tales Ltd., including, without limitation, any rights in Daily Fairy Tales Ltd., whether created prior to, during or after the performance of this Agreement. Users can send an e-mail to us at any further questions 10. Ownership: Under no circumstances should the images, logos, or copyrights from Francesca Lombardo and Daily Fairy Tales Ltd. and Francesca Lombardo licensed products to be used without the express permission of Daily Fairy Tales Ltd. or any member of the Daily Fairy Tales Ltd. sales and marketing staff.  However, we grant permission to share content on the website through the website links. All requests for usage must be made in advance. All images to be used in any form of print advertising, TV advertising or in any form of media must be proofed for accuracy in advance by Daily Fairy Tales Ltd.. All images, logos, and copyrights are the sole property of the licensees. Infringement of the stated policy may result in legal action. The materials on the Site are the property of Daily Fairy Tales Ltd. or its licensors and are protected by UK copyright laws, international conventions and other copyright laws. Except as explicitly provided in this agreement, you may not distribute, transmit, display, reproduce, modify, create derivative works from, or otherwise exploit any of the materials on the Site. The names of other products and services referred to on the Site may be the trademarks or service marks of their respective owners. You may not use any trademark or service mark appearing on the Site without the prior written consent of the owner of the mark.

9. All Contents on the website, including, without limitation, the graphics, icons and overall appearance of the website and the Contents, are developed and maintained and owned by the Daily Fairy Tales Ltd and the author Francesca Lombardo. Copyright 2012-2021 Daily Fairy Tales Ltd. All Rights Reserved. Copyright 2012-2021 Francesca Lombardo Ltd. All Rights Reserved.